In a strategic development, Pratra, a leading travel technology solutions provider, has been appointed as the technology partner for distributing British Airways' NDC content. This collaboration marks a significant milestone in empowering both companies to offer rich, dynamic NDC content, allowing OTAs and TMCs to seamlessly access, book, and manage British Airways' offerings.

“We are delighted to reach this significant milestone with British Airways and look forward to continuously enhancing our platform with their extensive NDC content,” said Jai, CEO of Pratra Travel Technologies.

This partnership reinforces Pratra’s role as a trusted distributor of British Airways' NDC content, ensuring seamless accessibility for all travel agencies through its platform.